High-accuracy B2B sales intelligence and contact enrichment platform.
Strictly a trial to test if Lusha has data in your specific niche.
Forever free
For solo founders heavily focused on email-only outreach.
The minimum viable plan if you need API access or CSV enrichment.
For small sales teams heavily relying on cold calling.
Enterprise tier for large SDR teams.
Billed annually
This is the most critical pricing trap in Lusha [1.1.3]. While an email costs 1 credit, revealing a phone number costs 10 credits. If you buy the Starter plan (400 credits) to do cold calling, your entire monthly allowance will dry up after revealing just 40 phone numbers. If you are phone-heavy, Lusha becomes incredibly expensive.
Unlike minutes on an old cell phone plan, Lusha credits do not roll over indefinitely. Unused credits only roll over 'up to 2x' your monthly allowance. If you take a month off from prospecting, you will eventually lose the credits you paid for.
As you move up the tiers for more credits, you are forced to pay for extra seats. Pro gives you 2 seats, and Premium forces you to pay for 5 seats. As a solo founder, you are effectively subsidizing the software for imaginary employees just to get a higher credit limit.
This is exactly 1 hour of your billable time. If you only do cold email, $49 to get 400 verified executive emails is an incredible deal. However, if you do cold calling, this is a trap (see insights below).
This costs roughly 1.5 billable hours. You are paying a $20 premium over Starter just to unlock CSV uploads and API access, and subsidizing a second seat you likely won't use.
Do not buy this as a solo founder. You are paying a massive $399/mo premium to subsidize 4 empty seats. If you need this many credits, look into Apollo or Seamless.ai instead.
| Tool | Starting Price | Description | Link |
|---|---|---|---|
|
$49.00/monthly | Unified sales intelligence and engagement platform for B2B teams | Read Review |
|
$0.00/yearly | Enterprise GTM platform combining B2B data with AI automation | Read Review |
|
$34.00/monthly | Professional email discovery and verification platform for B2B outreach. | Read Review |
|
$99.00/monthly | A B2B prospecting tool with a 95% data accuracy guarantee and real-time email verification. | Read Review |
|
$49.00/monthly | B2B sales intelligence and data enrichment platform with an extensive professional contact database. | Read Review |
No. Starter is fixed at 400 credits. If you want a 'credit slider' to buy more capacity, you must upgrade to the Pro plan ($69.90/mo), which increases your base cost before you even buy the extra credits.
Lusha claims to only charge for 'verified' data, but their verification is not 100% perfect. If a contact bounces, you generally do not get an automatic credit refund. This makes the 400-credit Starter plan even tighter than it appears.
No. While Lusha has 'Call recordings & AI Insights', it does not have a native auto-dialer. You are paying simply to extract the phone numbers; you will still need to manually dial them or pay for a separate dialer software.
