An AI-powered social media automation platform that combines content creation, scheduling, and analytics.
Ocoya is an AI tool that combines social media writing, design, and scheduling from one dashboard. It was founded by UAB Ocoya in 2021 in Vilnius, Lithuania, a private, Europe-based company. It was built to solve one specific problem: switching between a separate scheduling tool, writing tool, and design tool just to produce a single post.
Its internal writing engine, Travis AI, relies on well-known marketing frameworks like AIDA and PAS, generating captions, hashtags, and product descriptions in over 26 languages. The design engine integrates directly with Canva, so there's no need to export anything to a separate design program.
The most common use among solo founders is managing social media accounts for an e-commerce store or small business from one dashboard, instead of switching between several separate tools.
An e-commerce owner on Shopify or WooCommerce connects their product catalog, and Ocoya automatically pulls the product photo and price, generating a promotional caption and a shortened checkout link. An independent social media manager handling several clients opens a separate workspace per client, managing multiple clients from one account instead of logging in separately. A founder with no design background uses ready templates and the Canva integration to produce on-brand visuals. Anyone stuck on what to post asks Travis AI to draft a caption or hashtags in seconds.
Generates captions, hashtags, product descriptions, and blog intros in over 26 languages, built on marketing frameworks like AIDA and PAS. Locked to Silver plan and above, so it doesn't run at all on the cheaper Bronze plan.
Hundreds of ready templates, an AI image generator, and a background removal tool, all with no need to export the design to a separate program.
One calendar to schedule Facebook, Instagram, X, LinkedIn, Pinterest, TikTok, and YouTube. Real users report repeated connection drops specifically with TikTok and Instagram, requiring manual reconnection.
Direct connection with Shopify and WooCommerce, automatically pulling the product photo and price and generating a promotional caption and shortened checkout link with one click.
A separate workspace for each client or project, from 5 workspaces on the Silver plan up to unlimited on Diamond. Useful for anyone managing multiple client accounts from a single login.
E-commerce owners managing their own social media presence. Independent social media managers serving a small number of clients. Solo founders with no design background who need visually consistent, on-brand content.
Larger agencies managing dozens of clients, but the workspace and account caps on lower plans, along with occasionally slow support reports, become more consequential at that scale.
Travis AI writing engine (26+ languages), hashtag generator, AI image generator, background removal tool
Built-in visual editor, hundreds of ready templates, Canva integration, multi-platform calendar (Facebook, Instagram, X, LinkedIn, Pinterest, TikTok, YouTube), best-time-to-post suggestions, post-approval workflows, Zapier integration
Shopify and WooCommerce sync, automatic shortened checkout links, engagement, reach, and follower tracking (functional, not deep), multiple workspaces, team member roles, REST API (Diamond plan)
Bronze, $15/month ($12/month billed annually): One workspace, one user, 5 social accounts, and 100 credits. Zero AI features, just basic scheduling.
Silver, $39/month ($31.20/month billed annually): 5 workspaces, 5 users, 20 accounts, and 500 credits. The first plan that unlocks Travis AI and AI-powered design.
Gold, $79/month ($63.20/month billed annually): Most Popular. 20 workspaces, 20 users, 50 accounts, and 1,500 credits. Officially positioned "for bigger teams or solo freelancers" managing multiple clients.
Diamond, $159/month ($127.20/month billed annually): Unlimited workspaces, 50 users, 150 accounts, and unlimited credits, with branded reports and API access.
Enterprise: Custom pricing for very large teams, through direct contact with sales.
Annual vs. Monthly? Annual billing saves a flat 20% across every plan.
If You Cancel: Export options for previously published content aren't clearly documented on the official site, so it's worth confirming this directly with support before building a large archive inside the tool.
⚠️ Worth knowing: The advertised $15 Bronze plan includes zero AI features whatsoever. The features Ocoya is actually known for start at the $39/month Silver plan.
Prices last verified July 2026, directly from Ocoya's official pricing page.
If you're paying for a scheduling tool like Buffer or Hootsuite, a separate writing tool, and a Canva subscription, Ocoya replaces all three in one tool at one price.
It doesn't replace deeper analytics tools like Metricool or Sprout Social, though, since its own analytics are described as functional but not deep by repeated reviews. It also doesn't replace ChatGPT or Claude as a general writing assistant.
The Travis AI engine is built specifically for short social media captions, so it doesn't replace general AI assistants for long-form or complex context writing.
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