Claude, ChatGPT, Gemini

Cold Email AI Prompt: 15% Reply Rate Sequence for SaaS Founders

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Cold Email AI Prompt: 15% Reply Rate Sequence for SaaS Founders
Featured Prompt
prompt.txt
                                Act as an expert Growth Marketer and Copywriter specializing in cold outbound for B2B SaaS. 

### CONTEXT:
I am a solo founder selling an AI-driven lead generation tool. 
- **Target Audience:** [YOUR TARGET AUDIENCE eg. SaaS Owners/Founders making under $10k MRR.]
- **Goal:** Get a reply to start a conversation (not a hard sell).
- **Inputs:** Prospect Job Title: [INSERT TITLE], Main Pain Point: [INSERT PAIN POINT].

### THE STRATEGY:
Write a 3-email sequence based on "The Rule of One": One clear problem, one clear solution, one clear CTA. Keep the tone founder-to-founder: professional, brief, and slightly informal (no corporate jargon).

### EMAIL REQUIREMENTS:
1. **Email 1 (The Pattern Interrupt):** Short (<75 words). Don't introduce myself. Start with a relevant observation about their role. Connect the [PAIN POINT] to how my AI tool automates the solution. CTA: A "low-friction" question (e.g., "Open to seeing the list of leads I pulled for you?").
2. **Email 2 (The Case Study/Value):** Send 2 days later. Focus on a specific result (e.g., "We increased X by Y%"). Keep it under 50 words. CTA: "Worth a 2-minute look?"
3. **Email 3 (The Soft Breakup):** Send 5 days later. Acknowledge they are busy growing their SaaS. Offer one last piece of value or a "no-oriented" question (e.g., "Should I stop reaching out regarding [PAIN POINT]?").

### RESTRICTIONS:
- No "Hope this finds you well."
- No "I'd love to jump on a 30-minute demo."
- Use "Spintax-ready" variations for subject lines.
- Focus on the "Jobs to be Done" framework.
                            
Prompt • 246 words

How to use it

What this prompt does

This prompt engineers a high-conversion, three-part cold email sequence specifically designed for solo founders to reach other SaaS owners. It solves the issue of low engagement by stripping away corporate "fluff" and utilizing a low-friction, peer-to-peer strategy that respects the recipient's time. By focusing on a "Rule of One" approach, you move away from hard selling and toward starting meaningful business conversations.

What you’ll need

To get the best results from this prompt, you must provide specific context for the AI to work with. Please prepare the following [VARIABLES]:

  • **[YOUR TARGET AUDIENCE]**: Define the specific group you are reaching out to. This helps the AI set the right level of sophistication.

    • Example: "Bootstrapped SaaS founders in the FinTech space making under $10k MRR."

  • **[INSERT TITLE]**: The specific job title of your prospect.

    • Example: "CEO," "Founder," or "Head of Growth."

  • **[INSERT PAIN POINT]**: The core problem your prospect is currently struggling with that your tool solves.

    • Example: "Spending 10+ hours a week manually vetting leads from LinkedIn."

Recommended Models

For this specific copywriting task, the following models are recommended:

  • Claude 3.5 Sonnet: Highly recommended for its ability to mimic a natural, "human" tone that avoids the typical robotic feel of AI-generated sales emails.

  • Gemini 2.0 Flash: Excellent at following strict negative constraints (like "No 'Hope this finds you well'") and maintaining tight word counts for mobile-friendly emails.

  • GPT-4o: Best for generating a wide variety of Spintax subject lines to help you A/B test your open rates effectively.

Sample Output

If you input [INSERT TITLE]: Founder and [INSERT PAIN POINT]: Manual data entry, here is a sample of the generated sequence:

Email 1 (The Pattern Interrupt)

Subject: {{quick question | quick note}} regarding [Company] data entry

Hi {{First_Name}},

I noticed you’ve been scaling [Company] recently—congrats on the growth. Usually, for founders, manual data entry is the biggest bottleneck to hitting that $20k MRR milestone.

I built an AI tool that automates that entire workflow so you can stay in "builder mode." I’ve already mapped out a quick workflow for [Company].

Open to seeing the list of leads I pulled for you?

Email 2 (The Case Study/Value)

Subject: {{Re: | Following up on}} your data entry bottleneck

{{First_Name}}, forgot to mention—we recently helped a solo dev automate this exact task, saving them about 12 hours every week.

Thought it might be a "low-hanging fruit" for [Company].

Worth a 2-minute look?

Email 3 (The Soft Breakup)

Subject: {{moving on | closing the loop}} / [Company]

Hi {{First_Name}},

I haven't heard back, so I’m assuming enhancing manual data entry isn't a priority for you right now. Completely understand—founder life is a sprint.

Should I stop reaching out regarding this?

Best, [Your Name]

Frequently asked questions

Founders at this stage are usually "solo" or leading very small teams, meaning they are personally feeling the pain of manual tasks. They are the primary decision-makers and don't have layers of management to go through. An AI tool that saves them 5 hours a week is a high-value proposition because their time is their most limited resource.
The most effective way is to use a "bracketed" approach where you keep 90% of the script the same but customize the [Pain Point] and a [Recent Milestone]. You can use AI tools to scrape their LinkedIn or "About Us" page to find a specific detail—like a recent product update or a podcast appearance—to prove the email isn't a mass blast.
Founders making under $10k MRR are protective of their calendars. Asking for a "15-minute demo" feels like a chore. Asking a "low-friction" question like "Worth a look?" or "Can I send a 1-minute video?" lowers the barrier to entry. It’s easier for them to say "Yes" to a resource than to a meeting.
A pattern interrupt is something that breaks the expectation of a typical sales email. Most sales emails start with "My name is X and I work at Y." By skipping the intro and diving straight into an observation about their business or a specific problem, you signal that you are a peer (another founder) rather than a salesperson.
For solo founders, Tuesday through Thursday mornings (around 8:00 AM to 10:00 AM in their local timezone) are usually best. However, many solo founders work late or on weekends; sometimes a Sunday evening email can land at the top of their inbox right as they are planning their week, leading to a higher reply rate.

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